Levi Strauss Investor Day Presentation Deck
June 2022, 169 slides
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a a i | Levi Strauss
safe harbor our presentation today contains forward looking statements we have based these statements on our current assumptions expectations and projections these forward looking statements involve a number of risks and uncertainties that could cause actual results to differ for information on these risks and uncertainties please see our annual report on form for fiscal year and our quarterly report on form for the first fiscal quarter of in particular the risk factors sections our discussion today will also include certain non financial measures for information on these non financial measures please see the reconciliation of to non section at the end of this presentation a reconciliation of non forward looking information to the corresponding measures cannot be provided without unreasonable efforts due to the challenge in quantifying various items including but not limited to the effects of foreign currency fluctuations taxes and any future related severance and other charges | Levi Strauss
keynote speech investor day taste chip | Levi Strauss
chip | Levi Strauss
be the world best apparel company famous for our brands and values our aspiration sma me see | Levi Strauss
our mission deliver profits through principles to make an outsized impact on the world | Levi Strauss
accelerating growth profitability shareholder value digital transformation operational excellence financial discipline doe adjusted by annually | Levi Strauss
our competitive strengths | Levi Strauss
our leadership team | Levi Strauss
our presenters | Levi Strauss
execution of our prior plan accelerated growth | Levi Strauss
transformation strategic priorities | Levi Strauss
execution of our plan has transformed our business direct to consumer international women i tops | Levi Strauss
execution of our plan has transformed our net revenue ion adjusted gross margin adjusted margin net debt | Levi Strauss
snapshot of our business today net revenues beyond | Levi Strauss
our business strategies | Levi Strauss
brand led brand more relevant than ever market share gainer in unaided apparel awareness | Levi Strauss
large growing and attractive category global jeans market | Levi Strauss
first growing while expanding profitability plan to grow to of net revenue by as a | Levi Strauss
brick and mortar a | Levi Strauss
| Levi Strauss
evolved more profitable wholesale premium digital and high quality distribution less off price and traditional brick and mortar | Levi Strauss
diversified portfolio capturing opportunities women tops diversifying geographically other brands | Levi Strauss
execution will drive our success how we will win financial discipline operational excellence digital transformation | Levi Strauss
digital transformation | Levi Strauss
profits through principles giving back to our communities advocating for what right social environmental tut a me a | Levi Strauss
investment thesis i | Levi Strauss
brand investor tav ami senior vice president | Levi Strauss
hillman | Levi Strauss
we will be the most loved and relevant brand our vision | Levi Strauss
to unleash and inspire authentic self expression every day our promise pression | Levi Strauss
the brand is the it ever been a unaided apparel toto global jeans be i denim authority quality fit and comfort | Levi Strauss
men jeans market share global leader net rank | Levi Strauss
we reset women and doubled net revenue denim | Levi Strauss
over the last years we doubled tops net revenue | Levi Strauss
we gained with younger consumers with consumers we increased brand awareness ownership brand recommendation | Levi Strauss
our strategy will unlock the next phase of growth amplify denim leadership accelerate diversification activate brand heat an i | Levi Strauss
amplify denim leadership through best in class fit fabric style and innovation | Levi Strauss
bey | Levi Strauss
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| Levi Strauss
| Levi Strauss
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accelerate diversification tops non denim bottoms | Levi Strauss
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activate brand heat energy experiences engagement in i pie | Levi Strauss
we collaborate with leading brands artists and cultural icons | Levi Strauss
we create immersive experiences leading with music a | Levi Strauss
we authentically connect with our fans through our values equality and inclusion vee | Levi Strauss
strong runway for growth amplify denim leadership accelerate diversification activate brand heat global net revenue | Levi Strauss
direct to consumer acceleration investor day tal seth | Levi Strauss
seth | Levi Strauss
journey to today | Levi Strauss
we have clear priorities fueled by talent the brand data analytics and continue to expand elevate our footprint globally increase productivity of our fleet accelerate commerce with as our flagship experience engage grow with our loyal fans | Levi Strauss
brands overview net revenue pata revenue oer company operated a so members mike a in net revenue of net revenue | Levi Strauss
we have become a sizeable global brick and mortar retailer brand stores as of | Levi Strauss
even with a pandemic we have been strengthening our company operated fleet pruning weak locations and doubling down on our best opportunities upgrading of | Levi Strauss
our brand dedicated fleet different business models allow us to grow efficiently and drive leverage in each market breakdown by model global by key geography i company operated shop in shops wholesale franchises | Levi Strauss
globally of our brand dedicated doors are stores the representation of our brand fleet breakdown by business line global by key geography | Levi Strauss
us expansion has already started and will become a key growth driver over the next several years expand outside of tourist destinations capitalize on new company operated stores i sale drive to elevate brand price points in our market elevate in store experience assortment expand our fleet adapting to market opportunities keeping fleet agile profitable | Levi Strauss
our china strategy footprint expansion and digital commerce win the affluent upper middle class with a premium proposition double down on capabilities to drive integration revenue growth elevate expand the franchise penetrating higher income tier cities leverage the best of the global brand while scaling tops via the local product engine for accessibility to win market share | Levi Strauss
we continue to pursue strategic a opportunities and have been very successful when we strike at be | Levi Strauss
our ecosystem continues to scale with our company operated fleet generating a strong return and our increasingly driving growth brands total net revenue brands total net revenue year for brands | Levi Strauss
disruption | Levi Strauss
agility | Levi Strauss
we successfully launched our next gen concept to elevate the brand in key doors around the world a | Levi Strauss
we use our global store footprint to create brand heat and engage consumers jordan fresh lot no tattoo trucker pride tailor shop | Levi Strauss
we have made progress with our digital capabilities building strong foundations to scale in the future channel experience loyalty expansion digital universe | Levi Strauss
why the best years are still ahead | Levi Strauss
we estimate of incremental net revenues from stores expansion by projected footprint revenue revenue | Levi Strauss
and we have multiple ways to make our existing fleet more productive already testing and preparing to scale driven pricing and promotions assortment productivity elt a a steals locations a improved store service operations elevated shopping experience linked with loyalty driven | Levi Strauss
we are testing and leveraging to increase productivity personalization and loyalty pricing and promotion demand prediction and sizing fulfillment store location selection store assortment optimization a a at | Levi Strauss
assortment productivity will also unlock category growth in women tops even footwear and accessories what who how | Levi Strauss
evolves as the digital flagship for our brand experience with heritage product assortment will be differentiated and elevated to reflect changes to consumer journey will make it easier and more enjoyable to engage and purchase number that changed everything | Levi Strauss
loyalty expansion continues cultivating a community of our most valuable consumers approximately members with and us doubling membership every year to date scaling markets us and first proprietary built for the us now going live in promising results | Levi Strauss
we continually test and scale cutting edge technology buy the product scan | Levi Strauss
team | Levi Strauss
values | Levi Strauss
we have clear priorities fueled by talent the brand data analytics and blah was brands net revenue incremental arid continue to expand elevate our footprint globally increase productivity of our fleet accelerate commerce with as our flagship experience engage grow with our loyal fans expansion loyalty | Levi Strauss
dockers brand update | Levi Strauss
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dockers of yesterday functional khakis for work a sold in us wholesale low gross margin team attention | Levi Strauss
dockers of today new dedicated organization refreshed brand expression international presence growing and positive diversifying across categories increasing gross margin | Levi Strauss
dockers of tomorrow driving brand expression to win with younger consumers leading with a expanding internationally diversifying with casual mid teens annual net revenue growth through | Levi Strauss
new brand ambassadors and buzz driving | Levi Strauss
people and planet friendly values water less in bottoms impacting | Levi Strauss
rapidly expanding retail with new concept locations including stores net revenue fleet gross margin margin | Levi Strauss
enhanced digital experience on dockers us countries chile net revenue in in in | Levi Strauss
strong international business with significant future growth potential of of | Levi Strauss
seeing success diversifying in tops and with women | Levi Strauss
why you should believe strong dedicated dockers team who annual net revenue growth in both and improving gross margins large market of that dockers strategies are working delivered on proof points i | Levi Strauss
beyond yoga stele a confidential chief executive officer | Levi Strauss
| Levi Strauss
introducing beyond yoga years female founded led active lounge body positive size inclusive comfort soft round the clock | Levi Strauss
commitment to authenticity | Levi Strauss
best leggings ever live in these all colors and styles of ale | Levi Strauss
our customer active age high urban living environmentally conscious wear active leisure | Levi Strauss
our responsible manufacturing recycle waterless printing | Levi Strauss
beyond yoga business snapshot a disciplined organic growth net revenue gross margin digital | Levi Strauss
beyond yoga plays in the large market with exponential room for growth total us total breakdown | Levi Strauss
levers for growth awareness category including men geographic investing in our team grow brand expansion be | Levi Strauss
investing for scale capabilities new team members hired leaders | Levi Strauss
grow brand awareness social events tech | Levi Strauss
grow brand category growth innovation monthly drops | Levi Strauss
category expansion maternity and post birth | Levi Strauss
category expansion dresses | Levi Strauss
category expansion men organic demand fall expanding to key retailers | Levi Strauss
channel growth wholesale direct to consumer international | Levi Strauss
channel growth wholesale new accounts footprint door expansion doors across the us our wholesale channels key retailers core outdoor studio franchise premium department sire goss and gym specialty subscription business high end spas a a ats revolve stitch fix | Levi Strauss
channel growth direct to consumer in months into core customers purchase loca dale | Levi Strauss
key amazing brand large growing market levers for growth if proven track record incredible products talented team investing in our team global grow awareness double digit tam category strong share opportunity channel geographic expansion | Levi Strauss
thank you | Levi Strauss
supply chain digital transformation and yer pot tye executive vice president chief operations officer i | Levi Strauss
chief operations officer | Levi Strauss
supply chain network manufacturing distribution centers owned and operated of capacity third party facilities units processed customers serviced | Levi Strauss
our supply chain is a competitive advantage comparisons gross margin supply demand match inventory health chase | Levi Strauss
protecting our margin assortment optimization fabric rationalization enabled forecasting after optimizing costs over the past years we are via scale and productivity a enabled | Levi Strauss
strategic growth pillars capacity resilience agility agility build for weather the storm better faster we are building on our foundation and building to deliver net revenue | Levi Strauss
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