Snap Inc Investor Presentation Deck
October 2021, 48 slides
  1. Snap Inc
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snap investor presentation | Snap Inc
disclaimers | Snap Inc
snap is a camera company | Snap Inc
our community | Snap Inc
strong growth in our community daily active users | Snap Inc
high penetration in most established markets bis of the to year old population of the to year old population | Snap Inc
cant opportunity to globally expand our community significant penetration penetration penetration | Snap Inc
international growth playbook languages currently supported lenses launched active lens creators globally partners in internationally generate awareness through local marketing initiatives | Snap Inc
| Snap Inc
a decade of innovation | Snap Inc
the experience five core platforms seed | Snap Inc
camera and augmented reality times the snap drives visual communication between can understand interpret edit augment a scene in real time enabling the next generation of computing per day on average play with lenses | Snap Inc
communications games the platform is where express themselves through pictures and messages with their friends | Snap Inc
stories partners countries partners friend enable our community to create and share pictures and videos from their day with their friends on and in chronological order discover features professional content from hand selected around the world in | Snap Inc
snap map the is a personalized that connects our community with their friends and with the world around them through place listings and stories posted by our community use our every month to mean the most to them yess bae rose sess let i a | Snap Inc
spotlight countries surfaces the most entertaining snaps created by our community and provides a destination to share user generated content broadly on while remaining aligned with our privacy by design approach increase in content submissions versus the prior quarter tae nun a | Snap Inc
partner ecosystem | Snap Inc
overview of our partner ecosystem a a let watch | Snap Inc
creator community our is made up of creators from over countries and territories who create a wide variety of experiences across geographies and cultures | Snap Inc
lens studio creator platform we provide our community with the same tools used internally to develop lenses by offering them access to an easy to use yet incredibly powerful development | Snap Inc
spotlight creator community through and our powerful creative tools creators can develop content reach millions of grow their audience and connect with fans all in accordance with our privacy standards rage pall aka i | Snap Inc
publisher partners discover features content from over hand selected from countries around the world hair me out how does covid | Snap Inc
snap original series launched to date with partners high quality award winning content made for mobile | Snap Inc
as snap kit over have integrated with snap kit across our seven kits camera kit creative kit kit login kit kit sticker kit and story kit camera creative | Snap Inc
advertising business | Snap Inc
meet the generation is more on products likely than non to gravitate | Snap Inc
why this age range is critical there are many common milestones in a person life between the ages of and leave home years years | Snap Inc
deep domain in key enterprise verticals eats a deckers smile truth papa target visa emirates | Snap Inc
creative formats that deliver results tree | Snap Inc
a sophisticated platform | Snap Inc
the advertiser demand flywheel | Snap Inc
what advertisers are saying | Snap Inc
our opportunity | Snap Inc
cant and opportunities significant north is critical to growing revenue in the near medium term we have a long runway ahead of us | Snap Inc
opportunity to expand our market share comprises less than of the us digital yet reaches nearly half of us users | Snap Inc
reaches more than of to year olds in countries comprising over half of the world digital spend half a | Snap Inc
the advertising industry is moving in our direction expected growth market combined with a secular shift toward digital | Snap Inc
builds consumer con more than half confidence over of shoppers agree that gives them confidence about product quality returns are a guided purchases led to a decrease in returns way | Snap Inc
long term value creation | Snap Inc
growing revenue and scaling efficiently | Snap Inc
balanced approach to investment driving path to profitability | Snap Inc
capital allocation | Snap Inc
strategic a camera camera games stories ariel spectacles map communication maps fit analytics camera vertebrae | Snap Inc
long term value creation execute our international growth playbook to grow our community in the long term invest in innovation to deepen engagement and expand opportunity offer a sophisticated platform and innovative units to deliver return on spend for partners scale operations efficiently and balance investments with growth to drive positive free cash flow build conservative balance sheet to prepare for the unexpected and fund the opportunistic | Snap Inc
appendix | Snap Inc
non financial measures reconciliation | Snap Inc
non financial measures reconciliation continued | Snap Inc
snap | Snap Inc
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