Wix
average revenue per subscription increased to in from in is calculated as total revenue over the last four quarters divided by the average number of subscriptions over the same period the increase was driven by adoption of vertical applications and an improved mix of higher priced subscription packages we believe that is the best measurement of our monetization per subscription going forward non gross margin was of revenue in under second quarter non gross margin as a percent of revenue would have also been we continue to benefit from scale efficient resource management and the use of multiple providers to meet the growing and storage needs of our users non expense was in compared to in and in as a percent of collections expense was in compared to in and in the incremental margin on expenses compared to the prior year is a reflection of our ability to drive positive returns through investment in product development and innovation the success of several products released in recent years most notably prove our ability to drive positive returns on investments we anticipate further leverage in driven by recent products such as code | Wix
Company
Wix
Deck Type
Deck date
July 2018
Slide
7 of 27
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