Advantage Solutions
reducing assortment and increasing fill rates covid disruptions caused manufacturers and retailers to take a hard look at their assortments demand and out of stocks an examination that continues to play out on physical and digital shelves nearly two thirds of retailers are in the process on reducing their none who were surveyed plan to increase their count this activity has impacted the business of nearly three fourths of manufacturers who are most often turning to product innovation and promotions of those who are losing points of distribution or discontinuing items that have lost significant retail placements after a chaotic manufacturers are more confident than retailers that supply chain challenges will be resolved in the second half more than three fourths of manufacturers expect their supply level to be greater than by the last quarter of the calendar year but only of retailers anticipate fill rates to be that high implications with reductions on the minds of retailers brand innovation must focus sharply on category and closely align with shoppers new consumption habits and greater interest in a brand and product values and value equation while brands and retailers are focusing on the digital shelf brick and mortar assortment is still key as it will feed assortment for the near future when discussing sales plans reductions out of stocks and voids manufacturers should offer details of supply chain enhancements and fill rate assurances retailers plans manufacturers strategies for mitigating rationalization anticipated supply levels manufacturers are more confident than retailers that supply chain challenges will be resolved in the second half of | Advantage Solutions
Company
Deck Type
Sector
Industry
Deck date
June 2021
Slide
5 of 9
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