Allbirds
optimize distribution and store pro strategies drive four wall pro and focus on new customer acquisition from existing store portfolio increase penetration of channel customers partner with marquee retailers to meet new consumers and increase brand awareness with wholesale channel expansion beginning in year to date results paused new store openings and trimmed wholesale orders to await fresh and more innovative product in appointed retail industry veteran as new head of stores enhancing visual merchandising and messaging instilling a selling and performance culture improving store navigation key initiatives long term goals leverage strategic accounts as bridge to expanded wholesale clients in launched on in the in expected to drive an incremental pro table revenue stream strengthened operating metrics at stores expanded number of third party doors profitability profitability profitable | Allbirds
Company
Deck Type
Sector
Industry
Deck date
November 2023
Slide
9 of 15
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