Nerdy
large tam ripe for disruption trillion of direct to consumer education market is moving quickly covid forced a step function shift to adoption that we expect to persist leading gig economy platform for learning is disrupting the market for live direct to consumer learning and is a leading one on one platform vertically integrated and delivers a superior personalized experience increased convenience and value to learners and experts attractive unit economics improving with shift to and product innovation improving cross sell conversion and retention of immediately pro table at time of purchase scalable technology platform network effects and data create deep competitive moat purpose built tech stack delivers modality learning and machine learning platform matches learners and experts based off attributes to drive better outcomes and higher learner and expert satisfaction adaptive learning diagnostic testing and data feedback loops improve learning results and enable personalization based on an individual knowledge and competency network effects engagement data personalization performance more learners more experts engagement business is at an in point business is in now as revenue growth and engagement are accelerating multiple growth vectors including adding more subjects to core one on one tutoring expanding further into group classes and self guided study international expansion and potential a opportunities creating positive change platform increases access by lowering the cost and removing barriers to high quality instruction free classes provide millions of hours of live instruction self study platform provides access to assessments practice problems and diagnostic tests at no cost experienced entrepreneurial team led by founder chairman chuck who launched in deep senior management team has extensive technology consumer brand and experience at companies such as dollar shave club and investment thesis for | Nerdy
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March 2021
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large tam ripe for disruption leading gig economy platform for learning attractive unit economics scalable technology platform network effects and data create deep competitive moat business is at an in point creating positive change experienced entrepreneurial team investment thesis for | Nerdy
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global research future what opportunities will bring to the us global education market total net sales lifetime value is defined as new customer cohort actual spend for historical months and forecasted revenue for future periods minus actual and forecasted cost of goods sold extrapolating full quarter trends since transition to and launch of learning destination strategy customer acquisition cost is defined as sales marketing expense to acquire a new customer excluding test marketing spend defined as marketing expense for free classes school at home television and test marketing and excluding payroll or outside consultant expenses amounts exclude prep and first tutors herein referred to as legacy businesses currently profitable on average customer purchase in quarter after paying for cost of goods sold and defined above in footnote | Nerdy
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