Nogin Investor Presentation Deck
January 2023, 22 slides
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investor presentation | Nogin
forward looking statement | Nogin
forward looking statement | Nogin
forward looking statement | Nogin
a different approach why core elements of our value proposition our economics explained | Nogin
a different approach there is a growing gap in commerce and the brands in the middle are suffering starter commerce platforms limited features capabilities upgrades require fees can compete with tech top brands are developing chasm between and enterprise is very costly and difficult to cross legacy enterprise commerce rigid and too expensive takes months to go live huge licensing fees complex and hard to use requires dedicated dev team cloud adobe cloud | Nogin
a different approach fills that gap and drives material incremental growth and long term profitability enterprise level technology features years ahead of the current market embraces and extends plus no cost quick to go live to weeks simple and easy to use automatic updates constant research and development enterprise grade intelligent commerce i adobe cloud cloud | Nogin
a different approach our model provides flexibility for merchants with respect to commerce allowing them fast time to revenue in the manner that best fits their organization profile further structurally reduces or eliminates complexity related to commerce both with respect to operational risk investment risk and human capital risk additionally in a that is constantly innovating and evolving provides a future proofed alternative to many platforms that often require substantial tooling or even as needs or scale requirements dictate we play nicely with legacy technology as our integrated platform does the heavy lifting importing or exporting the data our clients need in easy to use ways no new required you never alone from start to finish should that day come tech enabled platform comes with all relevant forms of subject matter to fill gaps or problem solve with or for you and your team | Nogin
a different approach why why now many companies have found their way thanks to user friendly platforms that have familiarized them with commerce and the opportunities it provides those companies have experienced wave of success as they grow many are finding that incremental growth comes with incremental marginal cost and marginal complexity and some find that those latter factors sometimes overpower the value of accompanying marginal growth in other situations a universe of customers successful in their current channels are seeking to enter the world of or commerce upon a clear eyed assessment of their resources and infrastructure they find the task daunting and search for an answer speed matters so does opportunity cost and so does risk is uniquely positioned to solve for all three and more with a proven risk reduced rapid fast days fast and managed less opportunity cost solution that takes the guesswork out of everything commerce | Nogin
a different approach why what exactly is our economics explained | Nogin
a different approach luminate direct server connectivity headless full stack enterprise the platform powerful enterprise level technology with the simplicity and ease of active front end increases growth through headless enterprise platform plugs into plus and delivers more better functionality than super modules that traditionally cost millions ensure increased future growth and operational savings impossible to achieve by market choices today gap aerate rat rot | Nogin
a different approach extending capabilities effectively layers onto to deliver personalized dynamic content based on past activity customer gets placed within one of six personas customer sees personalized products and scheduled offers optimized for their persona luminate enhanced template of content is fed back into luminate a i tells the what content converts best for each persona of content served outside of for true personalization management system | Nogin
the product development journey near term features are on track product development illustrative as customers interact with the site the site interacts with them creating a bespoke but self learning site avoid marketing an empty store shelf and make sure that pricing and replenishment are tuned towards your own objectives not all customers are created equal you like to know who is likely to return frequently pay full price intelligent customer segmentation analytics dynamic offers and personalized merchandising algorithmic forecasting and replenishment modeling capture maximum demand and related margin summer | Nogin
a different approach why does our front end outperform luminate has high value flexible features that extend plus all features are a tested on sites we actively manage we only add features that create statistically significant lift brands often experience a increase in growth rate in the first full year on intelligent commerce custom content blocks customer segmentation multiple touch points personalization timer personalized recommendations order orders product filters return portal vendor portal personalized promotion mas pili commendations ria lie low stock flag eer ale i merchandising test messaging | Nogin
a different approach we optimize performance in all areas not just tech your brand your brand hub and spokes costs more and grows less intelligent commerce drives roi in all parts of the operation | Nogin
a different approach why what exactly is our economics explained | Nogin
illustrative revenue breakdown brand platform fees of marketing fees of shipping fees of total in platform fees from marketing from shipping in revenue rare | Nogin
financial overview compression between and non revenues is a function of customer churn with a customer that has historically required inventory buy sell activity as we continue through time you should expect to see convergence between our and non numbers growth is a function of new business enhanced execution and growth in current brands and the of wins from that mature throughout adjusted improvement is a function of revenue mix and a material reduction in our cost structure through efficiencies driven across the board low high low high | Nogin
areas of and target segments we play in a small part of the commerce market today and have plans to acquire share in the below segments over and beyond fashion apparel home cor and home goods consumer products beauty cosmetics key highlights we building across each of the key end markets in commerce leveraging our knowledge of brands consumer insights tactics that drive successful and scalable outcomes and overall customer lifetime value levers to drive differentiated and lasting value for our customers | Nogin
highly tenured founder led management team carter van of technology investments at he also worked at gores group channel and inside sales buy buy mirror | Nogin
a different approach where do we go from here execute execute execute leverage investments made in both technology and commercial functions to successfully grow into new markets demonstrating the versatility of our platform continue to build a high performance organization knowing that the core of everything we do begins with our team invest in trusted partnerships with our customers as we know that nothing not even our platform moves at the speed of trust our customers make us better and are our only reason for being embrace the market and allow it to embrace us we writing our story but its early innings and the world know us as well as it will soon we looking forward to that | Nogin
thank you investor relations contact and gateway investor relations a a las a | Nogin
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